Why do they ignore my email?

If you have this question, I can help.
You are frustrated
Have you been sending emails to your team for a while. Some members of the team are great at responding, while others…well let’s just call them “off-the-charts”.
by Mzelle Biscotte via Flickr
What if you were addressing a specific topic in your meeting and half of the room didn’t understand what you were talking? “Didn’t you get my email?” You chided in frustration. You were frustrated.
How can I get them to read my email?
You can’t.
You’re doing it wrong. They are not the problem, it is you.
While email can be useful for some types of communication, I think it is overused. Especially when so many people have the option of talking to someone over the phone or walking over to them. Although it can be a great way to communicate when needs are not synchronous or people are far apart, I find it is often overused.
I have been guilty of not adapting the communication channel to the situation.
Email is easy
Some people find that sitting down at a computer and typing emails is easier than walking up to a colleague. This is especially true if the topic is heated or if there is a conflict between you and the other person. Ironically, this is when email can be most effective. Direct communication is often the best way for any issue to be resolved.
Pareto’s Email
It is likely that at least 80% of email sent by organizations is not effective and would be better served by a face-to–face or telephone conversation. Emails that are not necessary for business purposes may be considered prudent. These cases may be better for collaboration and communication.
The Missing Feedback Loop
A missing feedback loop is one of the biggest problems with email. You can communicate with someone by chatting. Tone of voice and body language are important in communicating more information.
Emails are large and send a lot of information. The author assumes that everyone on the list has read it, understood it fully, and cares about what you have to say. It’s the “silence makes perfect” philosophy, which I believe is a bad philosophy.
What do you think?